Why Lighthouse scores matter for your website

Your website can look beautiful, but if it loads slowly, you lose visitors and drop in Google rankings. Lighthouse is the tool that measures how well your website performs. In this article, I explain what it is and why it matters.

What is Google Lighthouse?

Lighthouse is an open-source tool from Google that measures the quality of web pages. It analyzes your website in four important areas: Performance, Accessibility, Best Practices, and SEO.

Each category gets a score from 0 to 100. A score of 90+ is considered good, but at gooiwebsites we aim for 95+ across the board.

Why this matters

Google uses page speed as a ranking factor. A slow website literally means fewer visitors from Google. But it goes beyond SEO alone.

Visitors expect fast websites. If your page doesn't load within 3 seconds, chances are they'll click away. Every second of delay can cost you conversions.

How we score 95+

At gooiwebsites, we build every website with performance in mind. No WordPress, no heavy templates. This is how we do it:

Custom code, no bloat

Every website is hand-written. No unnecessary plugins or frameworks that slow down your site.

Optimized images

We use modern formats like WebP and lazy loading. Images only load when they come into view.

Critical CSS inline

The CSS needed for the initial render is directly in the HTML. No render-blocking resources.

Efficient hosting

Our servers are in Europe with CDN for fast delivery, wherever your visitors are.

Conclusion

A fast, high-scoring website is not a luxury but a necessity. It determines how Google sees you, how visitors experience you, and ultimately how many customers you attract. At gooiwebsites, performance is not an option, but standard.